Social Communications
Qualification given: Bachelor / Specialist in Social Communication
Faculty: Faculty of Finance and Economics
Department: Department of Social Communications
Study period: Full-time – 4 years
The development of the Internet has qualitatively changed the nature of social connections, ways of distributing and receiving information. The specialty Social Communications was created taking into account these changes. The educational programme of this specialty includes flexibility, openness and the opportunity to develop, which makes it easy to respond to new challenges.
To study social communications means to be in line with new trends and receive competencies which are in demand on the labor market (conducting marketing and sociological research; creating texts in various genres of traditional and new media; data analysis; information visualization; organization of events).
Training in the specialty Social Communications provides an opportunity for personal growth and the acquiring communication skills, creativity, independent thinking.
Skills and competencies
- Promotion of goods and services.
- Creating ads.
- Developing PR strategies, working with image and reputation.
- Conducting sociological surveys.
- Conducting reports, interviews, writing press releases.
- Working with personnel, establishing intra-organizational communications.
- Organization of events.
Graduate destinations
- Marketing departments of enterprises / companies working in the field of media planning.
- Advertising agencies.
- PR agencies.Research institutions / analytical departments of enterprises and institutions.
- Copywriting agencies / mass media.
- HR agencies / personnel departments of enterprises and institutions.
- Event-agencies / club institutions / centers of mass cultural and educational work.
Professional activity
- PR management.
- Advertisement.
- Copywriting / journalism.
- Marketing research.
- Sociological research.
- HR management.
- Event management.
Technologies of education
- Master classes are regularly held for students of the specialty Social Communications with the participation of reputable professionals in various fields of social communications. Such events allows to familiarize students with current methods and technologies in the field of communication studies. Peer-to-peer training is actively used, in the implementation of which highly motivated students who have achieved significant academic results share knowledge and skills with their classmates.
- Business games are organized, during which students learn the techniques of professional activity. The practice-oriented nature of the specialty is also most consistent with the technology of project training. Methods of solving creative problems (brainstorming; the method of focal objects; synectics) work out teamwork skills and provide students with a tool for solving creative problems.
Do you have any questions?
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Telephone:
+375 214 59 95 19